MOISESCU, Ovidiu I. THE IMPACT OF PERCEIVED CSR ON CUSTOMER LOYALTY IN THE PERSONAL CARE PRODUCTS MARKET. Studia Universitatis Babeș-Bolyai Negotia, [S. l.], v. 60, n. 2, p. 5–20, 2015. Disponível em: https://studia.reviste.ubbcluj.ro/index.php/subbnegotia/article/view/5213. Acesso em: 10 jan. 2025.