ZBUCHEA, Alexandra; MOCANU, Rareș. ARE MANAGERS FIGHTING THEIR MARKETERS?. Studia Universitatis Babeș-Bolyai Negotia, [S. l.], v. 60, n. 1, p. 59–70, 2015. Disponível em: https://studia.reviste.ubbcluj.ro/index.php/subbnegotia/article/view/5211. Acesso em: 10 jan. 2025.