ALAOUI A, SULIKASHVILI N. DOES WORD-OF-MOUTH’S EFFECT ON PRODUCTS/BRANDS DIFFER BETWEEN COUNTRIES? A COMPARATIVE STUDY OF ENGLAND AND RUSSIA. Studia UBB Europaea [Internet]. 2022 Jun. 30 [cited 2025 Apr. 4];67(1):283-314. Available from: https://studia.reviste.ubbcluj.ro/index.php/subbeuropaea/article/view/79